In Australia, there seem to be enough digital marketing agencies for every Aussie business to have one each. Unfortunately, of all these digital marketing agencies, not all are the best. Some engage in unethical SEO strategies and use your well-earned money to cut corners and others are doing the bare minimum.
What you really want is not just someone who knows marketing, you will also want someone with good client experience and all the right things in place to make life much easier for you.
The Traits You Want:
Good People & Good Business:
Behind a great digital marketing agency is a great team. You should be on the lookout for the team behind the brand name. So, look for a great content writer, a great CEO with years in the fields, great web designers, fantastic salespeople and more.
Great Communication & Talkative People:
Honest communication is key to thriving, and a good digital marketing agency knows this is a fact and tries their hardest to uphold this. When you try to contact the agency are you talking to real people? Are they replying to you quickly? This is what will make life easier in the long run.
Flexible Plans & Ideas:
The digital marketing world is never the same from one day to another, so it’s vital to partner with someone who takes the time to work on their processes and strategies with research & development in mind. This means they know when changes are coming and are flexible enough to change alongside it.
They Think Outside The Box
If you look closely, almost all digital marketing agencies in Australia do the same thing and package it in different ways. This does work, but only up to a certain point. What you really need is a company that does things differently, who try new things and are innovative enough to make good things happen in the long run.
They Can Make Things Happen:
It’s not enough for a digital marketing agency to just have ideas, they need to be able to execute these ideas in order to lead to long term success for a client. Not only do they retain long term clients, but they have been trusted to deliver for years to come.
Better Problem Solving Than the Rest
In every digital marketing scenario, issues can arise. This can be the thing that cripples your campaign or acts as a learning curve for the marketing team. It’s your job to choose the latter, who knows how to problem solve, learn from their mistakes and not repeat it.
Cool Analytics Tools:
The best agencies know that data is vital. This means they actually take the time to use the best analytics tools on the market to track the metrics that will give them an indication of what’s working and what’s not.
Results Backed With Actual Data
It’s not enough for just the marketing agency to know your results, you should get them too. Your reports shouldn’t just have fancy bold letters that say “#1 Ranking”, they should also give you the raw data so you can see for yourself what’s happening and keep the firm accountable.
They’re Online Too
Is it a good idea to hire a digital marketing agency to make your website if their own website doesn’t work? You ideally want someone who is also online, and also is trying to rank better in search engines, reach new people and have their own success.
You Get What You’re Paying For
Don’t opt for a digital marketing agency that seems too good to be true, their prices are dirt cheap, everything is nice and flashy, but at what cost? Instead choose an agency that is fairly priced. They deliver results and they’re trying to correctly price their services in a justifiable manner.
Looking For Someone Who Is All This And More?
You found us! Blurn Marketing Australia is all about crafting digital marketing that takes the work off your shoulders. By far we’re the best digital service agency in Australia and we know what it takes to make your brand successful.
So give us a shout anytime and we’ll help.
Blurn.com
Level 15, Unit 1504, 50 Murray St, Sydney, NSW 2000, Australia
info@blurn.com
+61 (0) 2 8005 8005
ABN: 6364 0103 715
